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electronic MUSICIAN



Mar 25

Written by: masterblogger
3/25/2011 6:09 AM  RssIcon

Well, kids, it's the end of an era: Next month, EQ joins forces with EM magazine to create a new, expanded Electronic Musician magazine, which we're convinced will be the ultimate technology magazine for musicians, producers, and engineers—anyone who produces music.
  It makes total sense: Being a successful musician today means mastering a broad range of skills, from writing the perfect hook to recording the perfect vocal take to cultivating a thriving fan base. To that end, we are combining the best of the EQ and EM worlds, and we’re expanding the content beyond recording to address performance, songwriting, and career issues.
  There’s something very “stars aligned” about this merger. I joined EQ after spending 14 years at Mix magazine (which is also now part of our expanded magazine family), and synced immediately with Craig Anderton, who has been EQ’s Executive Editor for the past five years. And although Craig has been very successful in focusing the magazine’s vision and improving the content, we both knew that we had more to offer. We spent hours talking about where we wanted to take the magazine, and how we could better serve our readers, but kept hitting this wall of, “That would be so cool, but it’s not strictly about recording...” And now, we can.
  In a way, things have come full circle for Craig: He was the one who coined the term “electronic musician,” pitched the magazine’s concept back in the mid-’80s, and served as editor for EM’s first five years. Since then, EM has had a succession of talented people at the helm; I’d like to give special props to Mike Levine, a talented writer (and great musician!) who was instrumental in elevating the EM voice throughout his tenure as Editor, and is leaving us with a magazine that has a devoted following and the industry’s respect. It’s a true honor to succeed him.
  Craig Anderton is staying on as Executive Editor. His full-spectrum knowledge of music and technology will guide our gear coverage, and I’m very happy to welcome him back to EM.
  Our goal for the new Electronic Musician is to give you all the tools you need to make better music, from production to performance. We’ll offer more tips and techniques (on everything from songwriting to gigging to marketing your "brand"), more gear reviews, and more insights from today’s top artists, producers and tech gurus. And we’re expanding our community content to give you, the reader, more of a voice.
  So while we say goodbye to EQ and the “classic” EM, we say hello to a new Electronic Musician that will re-define what a music magazine is all about. Stay tuned!

Sarah Jones



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