SXSW 2017: What's On The Mind of The Music Industry?

by Randy Chertkow and Jason Feehan

File under: Music Industry News

Every March, hundreds of thousands descend on Austin, Texas for the premier music, film, and tech festival -- South by Southwest (SXSW). While many associate SXSW with non-stop music performances from acts around the world, it's also where the music industry comes together to share tips and tricks on how to make money in today's tech-driven music industry. And, just as in year's past, you can find us running from one part of the conference center to another as we soak up all we can learn from top industry leaders and services helping to shape the new music business.


Now in it's fourth decade, SXSW is bigger than ever -- spanning nearly two weeks of music performances, film showings, panel discussions, tech demos, and more. This year some of the key themes surround micro-targeting, streaming, social storytelling and marketing, getting heard, publishing and licensing, building a fanbase, and how to make money with music.

Below is just a taste of the the 2017 SXSW panel discussions which can give you insight on what's on the minds of DIY musicians and the music industry at this moment. Many are topics we cover here in Electronic Musician Magazine as well as The DIY Advisor each Wednesday. So if you're hungry for tips, tricks, and techniques now, The DIY Advisor has your back: click the links for related articles on all of these topics:

That's just a snapshot of what's happening at SXSW 2017. There's a lot to learn, but as always, we're ready to take what we discover and share it in future columns each week right here at The DIY Advisor.


#SXSW #musicbusiness #musicindustrynews #news

Photo Credit: Jason Feehan

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