April 11, 2018 – Oxnard, CA—Drum Workshop, Inc. announced that its newly created electronic drum brand DWe debuts at the 2018 Frankfurt Musikmesse. Working in conjunction with longtime partner GEWA Music, all-new DWe trigger shells, hardware and rack systems represent Drum Workshop’s entry into the electronic drum arena and will be featured alongside GEWA’s highly anticipated G9 Drummer’s Workstation, electronic pads and cymbals. This marks the first-ever product collaboration between the California-based manufacturer and the German musical instrument manufacturer and distributor.
DWe all-wood trigger shells feature Design Series mini turret lugs and are available in Carbon Fiber Finishply and Exotic Walnut finishes. They also feature True-Rebound mesh heads by Remo USA and modular Trigger Zone playing surfaces. The complete line of newly designed DWe stands, pedals and rack systems includes a host of DW drummer-friendly features tailored for the electronic player.
“DW’s mission has always been to solve problems for drummers, so they can focus on their craft and be free to concentrate on what really matters – the music,” said DW Founder and Chief Product Officer, Don Lombardi. “DW Electronics is an extension of our philosophy. Electronic drums should be reliable, effortless and deliver a seamless playing experience. We’re incredibly proud to make our entré into the world of electronic drums with the debut of the DWe product line which has been years in the making.”
To experience the complete line of GEWA G9 featuring DWe products at the Frankfurt MusikMesse, please visit booth Hall 9.0 C 80. DWe products are scheduled to be available in the United States in Fall 2018.
ABOUT DRUM WORKSHOP INC.
Founded in 1972, Drum Workshop, Inc. is a family-owned and operated musical instrument company best known for designing and manufacturing award-winning drums, pedals, hardware and accessories under the DW and PDP banners. In 2014, the company expanded to include other iconic American instrument brands including Gretsch Drums, Latin Percussion, and Ovation Guitars. DW’s wide range of products is endorsed by many of the world’s top artists including: Neil Peart, Phil Collins, Chad Smith, Sheila E., Melissa Etheridge, Richie Sambora, Mick Fleetwood, Taylor Hawkins and Dave Grohl among others. Drum Workshop, Inc. is headquartered in Oxnard, California.
ABOUT GEWA MUSIC
Since 1925, GEWA music has become one of the leading companies in developing/engineering, manufacturing and distributing musical instruments. GEWA provides retailers and other distributors with almost all categories of musical instruments. GEWA is separated into the following divisions: GEWA Pianos, GEWA Strings, GEWA Guitars, GEWA Winds, GEWA Drums and the latest, GEWA Electronics. GEWA music is located in Adorf, Saxony, in an area of Germany known as “Silicon-Saxony”. GEWA’s centralized warehouse is located at their headquarters in the heart of Europe, which is where they fulfill the demands of European retailers. GEWA has subsidiaries and offices in almost every European country, as well as in the United States of America and China. GEWA music is a multi-lingual company, which is able to communicate in more than 14 different languages. As well as its joint ventures for manufacturing and distribution in China, GEWA is proud of its workshops in Adorf, Germany, where they produce products such as string bowed instruments and accessories, digital pianos and their most recent addition, digital drums.